Nigel Hewitt “Watching the quattro on the rally stages when I was younger made me dream of driving it one day. I’ve also always wanted to own an RS2, it’s one of my favourites – design, colour, Porsche involvement, everything about it.”
Ian Malley: “I’ve had Audi products for the last 27 years and am now on my ninth car overall and my sixth RS model. I have this emotional connection to the brand in some respects – they’re just brilliant cars.”
Trevor Mudd: “We have three Audis: a 1.8-litre TT from 2000, a V8 S4 cabriolet, and for our daily driver we’ve got an A5 Sportback. So we’re the ultimate Audi family at the moment.”
Chris Simpson: “I daily a 2021 3.0-litre Q7. I’ve also got an S8 from 2002 and 4.2-litre V8 A8 from 1997. I’ve just bought a 2004 V8 S4 cabriolet from 2004, and hidden away in a garage is an old quattro Sport from 1990. So, yeah – I’m into my Audis.”
What does Vorsprung durch Technik mean to you?
Earlier this year, we travelled to Audi’s headquarters in Ingolstadt, Germany, to find out what Vorsprung durch Technik means to the brand’s top designers and engineers on a more personal level. We asked our guests at Vorsprung durch Technik Live the same question.
Aryan Malakzi: “The slogan Vorsprung durch Technik – it’s always been around, hasn’t it? Even if you don’t know what it means, you know it’s Audi. It sticks in your head and it’s got weight to it.”
Gergo Horvath: “For me, Vorsprung durch Technik represents Audi’s relentless pursuit of innovation, cutting-edge technology, and superior driving dynamics. It’s the perfect blend of performance, luxury, and progress. A true Audi fan’s heart beats just like the iconic rhythm of Audi’s four-stroke heartbeat!”
Nicholas Chapman: “It’s about using technology to move each new model generation ahead and keep it relevant against ever increasing competition.”